FEB UI Student Team Wins 3rd Place in EURECA 2020 Marketing Plan Competition

FEB UI Student Team Wins 3rd Place in EURECA 2020 Marketing Plan Competition

Rima Noersita Sarvi ~ Humas FEB UI

JAKARTA – The University of Indonesia Faculty of Economics and Business student team consisting of Leandra Anisah (Management 2017), Millenny (Management 2017) and Ezra Valentino Purba (Management 2017) won the 3rd Winner Marketing Plan Competition in the EURECA 2020 competition in the category of Marketing Plan Competition between universities.

Entrepreneur Creative Challenge (EURECA) 2020 is a business competition event organized by Prasetiya Mulya University aimed at facilitating young people to gain new insights in making good business planning. While the Marketing Plan Competition (MPC) 2020 is a competition that aims to hone the ability of participants to solve problems in the form of real cases that will be provided by Case Contributor companies. MPC participants will also take part in Business Race competitions outside the Prasetiya Mulya University campus area, where the competition will be held before the Technical Meeting.

Eureca terdiri dari 3 lomba: business plan competition, marketing plan competition, dan marketing debate competition. Kegiatan ini diselenggarakan pada tanggal 26-29 Februari 2020 di Universitas Prasetiya Mulya BSD. Lomba ini berstandar nasional, para peserta yang mengikuti lomba ini terdiri dari ITB, UI, Prasetiya Mulya, UGM, dan masih banyak lagi. Tim mahasiswa FEB UI telah meraih juara pada kompetisi ini dari tahun ke tahun.

This competition activity discusses the topic of strategies to increase seller on B2B as well as marketing plans that must be compiled by the participants towards the Alibaba.com Marketplace company. In the third place in this competition, they got cash of 6 million rupiah and a placard.

“In my opinion the series of events is good and interesting, because it is accompanied by games as well and is still related to the race itself and the three of us is the first time to compete together too, so it is interesting, not feeling.” Said Leandra.

“Hopefully we can all be more useful to the environment and continue to excel, Aamiin.” the lid.